ShoeMoney introduces IPU
Affiliate and adsense marketer Jeremy Schoemaker (known as ShoeMoney) introduced in a blog post today about IPU - Income per unique. His own acronym.
We know about CPM, CPC and CPA but by reading his post you get more insight in how to measure your revenue in a new way.
Interesting.
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Jim Westergren is a Swedish web entrepreneur. He is happily married and has two lovely children. Some of his interests are web development, SEO and writing. He is the Founder and owner of