ShoeMoney introduces IPU

Affiliate and adsense marketer Jeremy Schoemaker (known as ShoeMoney) introduced in a blog post today about IPU - Income per unique. His own acronym.

We know about CPM, CPC and CPA but by reading his post you get more insight in how to measure your revenue in a new way.

Interesting.

2 responses » Leave a comment
  1. Shoemoney said on May 28, 2006 at 11:06 pm

    No winners as yet!

  2. shoemoney said on June 1, 2006 at 1:25 pm

    IPU is a very interesting idea, I’m thinking of starting to use it myself too

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